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Presenting the newest discovery in the series with the Midas touch a mythical exploration fit for the gods In the early nineteenth century, an English nobleman embarked on a tour of the sites of ancient Greece. He brought as his guide a primer on Greek myths written by his friend Lady Hestia Evans, a devotee of Lord Byron who had recently taken the same voyage. In the true Romantic spirit, Lady Hestia s book was not only lavishly illustrated but also boasted many paper crafts and novelties, including a card game featuring the twelve Olympians, an oak-leaf oracle of Zeus, a pop-up Pandora s box (with hope still inside), a booklet retelling the tale of Odysseus, a piece of the Golden Fleece, a gold OBOLOS coin to pay the ferryman on the River Styx, and many more flaps, foldouts, and other surprises. The nobleman added his own witty comments and drawings along the way, but seems to have wished for something odd at the Delphic oracle: as the book nears its end, it slowly begins to turn . . .to gold. Now, for lovers of Greek myths and those just discovering their timeless power, this fascinating volume is faithfully reproduced with all its Romantic ambience, clever wit and novelty features intact."

"Bernays' honest and practical manual provides much insight into some of the most powerful and influential institutions of contemporary industrial state capitalist democracies."--Noam Chomsky"The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible Mythology download book government which is the true ruling power of our country."--Edward Bernays, "Propaganda"A seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891-1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed "engineering of consent." During World War I, he was an integral part of the U.S. Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to package, advertise and sell the war to the American people as one that would "Make the World Safe for Democracy." The CPI would become the blueprint in which marketing strategies for future wars would be based upon.Bernays applied the techniques he had learned in the CPI and, incorporating some of the ideas of Walter Lipmann, became an outspoken proponent of propaganda as a tool for democratic and corporate manipulation of the population. His 1928 bombshell "Propaganda" lays out his eerily prescient vision for using propaganda to regiment the collective mind in a variety of areas, including government, politics, art, science and education. To read this book today is to frightfully comprehend what our contemporary institutions of government and business have become in regards to organized manipulation of the masses.This is the first reprint of "Propaganda" in over 30 years and features an introduction by Mark Crispin Miller, author of "The Bush Dyslexicon: Observations on a National Disorder."

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Author: Lady Hestia Evans,Dugald A Steer,Various
Number of Pages: 32 pages
Published Date: 28 Aug 2007
Publisher: Candlewick Press,U.S.
Publication Country: Cambrudge, MA, United States
Language: English
ISBN: 9780763634032
Download Link: Click Here
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